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Simple Steps To Follow To Get Verified On Instagram

Mary Kyle by Mary Kyle
October 17, 2021
in Social
Reading Time: 7 mins read
Steps To Get Verified On Instagram

Table of Contents

  1. Why is it necessary to get verified on Instagram?
    1. Builds Trust
    2. Increases Brand Awareness
    3. Access To Exclusive Features
  2. Seven Steps to Follow to Get Verified On Instagram
    1. Have a Friend Working on Facebook
    2. Build your Following Organically 
    3. Verify Other Social Media Profiles
    4. Never buy Verification Badges For Instagram
    5. Track Imposter Accounts
    6. Be Newsworthy
    7. Utilize PR Agencies to Make your Brand into Notable Publication

Are you looking for ways to get verified on Instagram? Then you are at the right spot. Many Instagram users with large followings and exciting content are perplexed about why they couldn’t prove their accounts. In this article, let us go over why many Instagram accounts, even ones with over 100,000 followers, find it hard to get verified, and also how to go through those roadblocks and get your account confirmed with the precious blue checkmark.

A verified account appears with a blue checkmark next to the Instagram profile’s name on the profile page and search bar. It means Instagram has verified the profile is a genuine account of a celebrity, public figure, or brand that it represents. The blue checkmark acts as a tool to let people discover stars and brands’ profiles. Indeed, verified profiles get automatic likes for Instagram as they post excellent content that interests the audience. Instagram has confirmed the entity as an authentic and notable Instagram profile.  In this article, let us see the steps to get verified on Instagram.

Why is it necessary to get verified on Instagram?

  • Builds Trust

Getting a verification badge on Instagram expands a brand’s credibility. Having the blue checkmark in your profile signifies that your brand is both relevant and essential. Some people may be very cautious when they come across a giveaway or a deal on Instagram. It is pretty common to be skeptical that it might be a scam. When users see a blue tick next to your name in your profile, they are undoubtedly sure to consider the profile as trustworthy.

  • Increases Brand Awareness

Instagram verification badge could also increase your brand awareness and hence your following. Verified profiles tend to occur at the front of suggested profiles and searches. People think that the Instagram algorithm favors content by verified profiles, resulting in greater engagement for every post, but the blue tick boosts engagement.

The blue tick is precious as it could bring great opportunities for your eCommerce business. Although an influencer or a partner has not seen your brand, the blue tick signifies that your firm produces valuable products and is a leader in the field. The blue checkmark guarantees to attract interest, collaboration, and communication for your brand.

  • Access To Exclusive Features

Another advantage is that the verified profiles get early access to new Instagram features that could help monetize profiles. For instance, the swipe-up feature on Instagram stories requires 10K users to gain access to it. But profiles with blue checkmarks have exceptions to this rule.

Seven Steps to Follow to Get Verified On Instagram

  • Have a Friend Working on Facebook

Over 100K employees work at Facebook globally. You have to network yourself into Facebook, make friends and help them. Volunteer or give feedback to them to perform beta testing, craft helpful articles about usage of tools.

The process of having a solid relationship with someone working with Facebook might take years, but at some point, they would ask, “How could I help you?” That time you could ask their help to submit you as an applicant for a blue checkmark.

  • Build your Following Organically 

Users always have a question in mind “How many followers does a profile require to get verified on Instagram?”.

The answer varies from person to person. Suppose you are not a public figure, then you have to build a following on Instagram and other social media platforms. If you are already a celebrity, then it does not matter about the number of followers. In both cases, it is crucial to understand that you cannot simply focus on building your following on Instagram. You have to spread creativity and genius around, so try to incorporate a cross-platform strategic approach for this process.

  • Verify Other Social Media Profiles

Getting a verification badge on Instagram is pretty tricky when compared to other social media networks. Twitter verification is valuable; when you are verified, you have a greater chance than the rest. On the other hand, it is pretty easy to acquire blue checkmarks on Facebook. The point here is to tell that you need to get recognized outside Instagram.

  • Never buy Verification Badges For Instagram

Never believe it when someone tells you that they know a guy who could get a verification badge for you on Instagram. Nobody can sell a verification badge. As long as you can pay your way to the blue checkmark, make use of the proper judgment. If it feels good to be true, it is. In reality, to get an Instagram verification badge, be newsworthy. 

  • Track Imposter Accounts

It is a default way to acquire verification on Instagram. Ironically, you may lose followers, customers, and prospects to a fake profile as too many Instagram profiles impersonate you. Suppose your brand has many impersonators. Then you are the lucky one to get the Instagram verification badge!

Hence, make sure to check imposter profiles as your Instagram handle is a prime candidate for a verification badge. Are you still wondering whether you would get approved for the blue checkmark by Instagram?

If you do want it, it is similar to other things in life that require perseverance and time.

  • Be Newsworthy

Your aim must be to acquire as many verification signals as possible. You ought to be a “big deal” outside Instagram. Therefore, try to receive as many signals as possible from sources like:

  1. Other Media Channels Verified Profiles(e.g., Twitter)
  2. A massive following on other platforms.
  3. Media Coverage from notable publications.
  • Utilize PR Agencies to Make your Brand into Notable Publication

There are plenty of PR agencies that could help you to get a verification badge. Get connected with an agency or pitch journalist, convince them to post about you or your brand in their stories. Suppose PR is not your priority; you may have a tough time showing how notable you are. Mainly as there is no place to produce your proof, the platform performs self-research, so you need to ensure your news is up and impossible to ignore.

Final Thoughts

A lot of effort and planning goes into Instagram verification, ensuring a solid reason before getting started. The Instagram verification differentiates you from the rest and helps you to reach your target audience. Use it correctly to make your profile trustworthy and increase conversion rates.

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Mary Kyle

Mary Kyle

Mary Kyle is a content developer and marketing manager who works at Snaphappen. She has written more trending articles on social media and has a handful of experience in delivering engaging content.

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