Marketing

Videos have now become an integral part of SEO efforts for any company - be it a small start-up or a big multinational brand. According to recent research, having videos on your website increases the average time spent by the...

Today's advancements have enabled brands and businesses to provide extensive personalization, ensuring a better customer experience and increasing revenue generation. 72% of customers say that they engage with personalized messages alone, 71% feel frustrated with impersonal experiences, and 63% stop...

Local Search Engine Optimization is essential today for every local and small business. Suppose you want to increase the visibility of your business and get reasonable conversion rates. In that case, you will have to optimize your business for the...

It is no secret that when talking about search advertising, Pay Per Click (PPC) leads the way. This is because PPC is one of the most cost-effective and proven methods for generating a continuous stream of leads for your business....

Whenever you visit a store, what is the first thing you do? You look at the products, see whether they fit your requirements and then purchase it. No customer goes directly to the payment section. There is a well-defined way...

How many platforms you are using to sell your product? Only website. That won’t be enough. Relying only on the website means not grabbing the chance to boost revenue. You can set up shops on platforms like Facebook, Amazon, Instagram,...

The fully glamorous word ‘viral’ is yet difficult to achieve. However, this is key to be successful on the internet. Everyone on the internet has the aim and goal to be famous, not notorious. But mostly the videos that go...

Whether you are a lawyer practicing in a small town or a metropolitan city, you must know that it is essential to have high rankings in local search results. While it may sound more straightforward, it is challenging to get...