Marketing

Over the past few years, marketing technology (Martech) has gained momentum. According to research studies, there are 8,000 different marketing solutions available on the market.  Furthermore, marketing technology has become marketers’ everyday necessity. Statistics show that savvy marketers use more...

When we talk about marketing whether it's for a big company, a small business, or personal content such as influencer marketing we immediately think of producing a video that will capture the attention of netizens as well as persuade them...

It will not be wrong to say that 2020 was in total disarray. Long and boring Zoom meetings, uncertainties, and qualms; everything seemed to fall apart from a period. But despite everything, the world kept moving forward. If we shift...

If you want to increase brand awareness and boost conversions, you need digital marketing. I suppose you have already launched your SMB website and hired an agency to optimize it for search engines. In this article, we cover five more...

Over the years, word-of-mouth marketing has proved itself as the most cost-effective and fruitful way to generate new leads. In today's time, traditional forms of outbound marketing have become increasingly tired. Therefore the recommendation of a friend or customer can...

Every brand of today needs to have an online presence. This includes having a well-ranking website on Google. Why? Well, because as per research conducted by BrightEdge, a staggering 69 percent of online experiences begin on a search engine. And...