Knowing when to post on social media is key to reaching your audience at the right time and with the right content. In this article, we will address the best TikTok content, how much TikTokers make, and the best posting times.
Content Ideas for Creative TikTok Videos
How do you know what the best content ideas are for TikTok? Are you looking to share some interesting adventures that you had? Are you looking to make tons of money on TikTok? Or, are you looking to gain more followers? There are tons of ideas out there when it comes to creating the best TikTok content to gain more followers. Here are some of the top methods for you to achieve your goals:
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Social Media Challenges
Everyone is familiar with social media challenges such as the Ice Bucket Challenge in the fight against ALS. These videos generally span across platforms and go viral. One way to gain followers is to personally participate in these challenges. Another option would be to use a branded hashtag and create your own challenge in hopes that the video may go viral.
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Video Based Trending Hashtags
Search for a trending hashtag on TikTok and create videos on trending topics. It’s simple, just search TikTok for trending hashtags and create videos using those same hashtags. This is a great strategy because you’re already copying popular trends. As a result, your videos have a high probability of being liked.
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Dance Videos
TikTok is full of dance videos. Many creators are using TikTok to showcase their dancing talent. To engage their audience, these creators are often inviting other people for a group dance performance. If you’re a dancer, this is a great way to build your TikTok followers.
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Song Imitations
Lip-syncing popular songs is another creative way to increase your following. Lip-syncing and reenacting the lyrics is entertaining. It’s even more fun when the creator of the video puts their own twist to the song.
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Dialogue Reenactments
Just like lip-syncing songs, lip-syncing movie dialogue or even a conversation can increase your followers. These videos can be done by yourself or with others. Like song imitations, put your own spin on a dialogue reenactment to mix it up.
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Cute Animal Videos
People love animals. A TikTok account devoted to cute animal videos can be entertaining. They’ll make you laugh or even cry because you’re laughing so hard.
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Making Art
TikTok videos are a great way for artists to show off their art and talent. This works for all different types of arts, crafts, and DIY projects. Create a video of you or your family working on something, increase the video speed, and post the video.
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Satisfying/Calming Videos
Satisfying/calming videos are extremely popular on TikTok and other platforms, such as Instagram. These are videos where something extremely mundane or weird is calming to viewers.
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Science Experiments
Who doesn’t love science? Perhaps you had a favorite experiment you did as a kid or even with your kids. Create a TikTok video doing the science experiment and post it. This is a great way to gain more followers.
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Collaborations with Influencers
Influencers work really well when it comes to increasing your TikTok following. Invite and collaborate with your favorite influencer by inviting them to be a part of your TikTok video. This strategy will immediately draw attention to their followers. You can work with influencers on any TikTok video or invite them to create a video for your brand.
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Tutorials
Tutorials are popular on TikTok and other social media platforms. Because of the short-form nature of TikTok videos, tutorials are usually less detailed and self-explanatory. This is an easy way to show all the steps of a process without commenting. You can also fast-forward a clip to fit a tutorial in the time limit.
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Workout Videos
Workout videos with your favorite influencer can be inspiring. People love to copy their workout regimes. You don’t have to be in the fitness industry. Simply posting your personal workout regime can attract followers to your account.
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Food/Cooking Videos
If you love cooking and you do it from home, create a cooking video and post it on TikTok. Similar to tutorials, you don’t need a commentary, you can speed up the video, and it is self-explanatory.
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Live Videos
You can also stream live to your audience on TikTok. Incorporating live video gives you the opportunity to communicate with your audience in real-time. Live videos are more popular on Facebook and Instagram. However, using live video on TikTok has huge potential and should be taken advantage of.
How Much do TikTokers Make?
TikTok is the fastest growing platform in the world. From celebrities to everyday people, TikTok is being used as a way to make money. How do TikToker’s make money and how much do they make?
How much money a TikToker can make varies depending on where they live and where their followers live. TikTok doesn’t pay their creators by advertisements. Creators with 100,000 followers or more can make $200 to $1,000 per month. Creators with 1 million or more followers can make $1,000 to $5,000+ per month.
Let’s look at some ways your favorite creators are making money using TikTok.
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Live Broadcasts
Live broadcasts are the easiest way to make money. Followers can give the creators “coins.” As a TikTok user, you can purchase 100 coins through your account for $1.39. As a way to thank the creator for going live, you can send them coins on TikTok. It’s like virtual currency. Once the creator has received a certain amount of coins they can exchange the coins for real money via PayPal. The estimated maximum amount of money that can be earned by a TikToker for these broadcasts is $2,000 to $4,000.
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Brand Deals and Influencer Marketing
Popular TikTok creators often have brands reach out inviting them to partner with them for influencer promotions. Brands are always looking for people with large followings. A successful partnership can earn about $50,000 to $100,000 and build brand credibility.
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TikTok Creator Program
The TikTok Creator Program is invitation only and you must have more than 100,000 followers. When you join the program, you are given a “media kit.” This displays the audience demographic that views your videos the most, and the engagement you get on your posts.
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Attending Sponsored Events
Many brands create events for new product releases or promotions. Having influencers attend, post about the event, or represent them will get a lot of attention. Some TikTokers will set up their own meet and greets in order to have their followers meet them.
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Selling Merch
TikTokers can also make money by selling merchandise also known as merch. TikTokers sell merch by adding a store link to their TikTok profile. Cross promoting or posting videos on their other social media accounts is another way to gain followers.
Best Times to Post on TikTok
In order to know when to post on TikTok, there are a few steps you should take.
Switch to a TikTok Pro Account
Find your top territories
Check when your followers are most active
Leverage data from your high-performing content
Create a spreadsheet for tracking
According to SocialPilot, the best time/days to post on TikTok is:
Early in the morning: 6:00 AM to 10:00 AM
After dinner time: 7:00 PM to 11:00 PM
The best days to post are: Tuesday, Thursday, Friday
Finally, may you be successful as you navigate and use TikTok as an essential part of your digital marketing strategy.
